GameStop Corp. offers games and entertainment products through its ecommerce properties and stores. The company is headquartered in Grapevine, Texas and currently employs 8,000 full-time employees. The company went IPO on 2002-02-12. The firm operates in four geographic segments: United States, Canada, Australia and Europe. Each segment consists primarily of retail operations, with the significant majority focused on games, entertainment products and technology. The firm has a total of approximately 4,169 stores across all of its segments: 2,915 in the United States, 203 in Canada, 404 in Australia, and 647 in Europe. Its stores and e-commerce sites operate primarily under the names GameStop, EB Games and Micromania. Its Australia and Europe segments also include approximately 49 pop culture themed stores selling collectibles, apparel, gadgets, electronics, toys and other retail products for technology enthusiasts and general consumers in international markets operating under the Zing Pop Culture brand. The firm's brands also include its print and digital gaming publication, Game Informer magazine.