Rocket Cos., Inc. engages in the provision of a suite of services related to homeownership and other personal financial transactions. The company is headquartered in Detroit, Michigan and currently employs 14,700 full-time employees. The company went IPO on 2020-08-06. The Company’s segments include Direct to Consumer, and Partner Network. In the Direct-to-Consumer segment, clients have the ability to interact with Rocket Mortgage online and/or with the Company’s mortgage bankers. The firm markets various brand campaigns and performance marketing channels to clients through its Direct-to-Consumer segment. The company also includes title insurance, appraisals, and settlement services. Partner Network segment leverages its client service and brands to grow marketing and influencer relationships, and its mortgage broker partnerships through Rocket Pro third-party origination (TPO). The firm consists of personal finance and consumer technology brands, including Rocket Mortgage, Rocket Homes, Amrock, Rocket Money, Rocket Loans, Rocket Mortgage Canada, Lendesk, Core Digital Media, and Rocket Connections.