The Trade Desk, Inc. engages in the provision of a self-service and cloud-based ad-buying platform. The company is headquartered in Ventura, California and currently employs 3,115 full-time employees. The company went IPO on 2016-09-21. The Company’s platform allows clients to execute integrated campaigns across ad formats and channels, including video, which includes connected television (CTV), display, audio, digital-out-of-home, native and social, on a multitude of devices, such as computers, mobile devices, televisions and streaming devices. Its platform provides integrated access to a range of omnichannel inventory and data sources, as well as third-party services. Its platform’s integrations with inventory, publishers and data partners provides ad buyers with reach and decision capabilities, and its enterprise application programming interfaces (APIs) enable its clients to customize and expand platform functionality. The Company’s clients are advertising agencies, advertisers and other service providers for agencies or advertisers.