GrowGeneration Corp. engages in the development, marketing, retail, and distribution of hydroponic products and services. The company is headquartered in Greenwood Village, Colorado and currently employs 372 full-time employees. The company went IPO on 2016-10-10. The firm is a marketer and distributor of nutrients, growing media, lighting, ventilation systems and other products for hydroponic and organic gardening. The firm operates through two major lines of business: the Cultivation and Gardening segment, composed of the Company's hydroponic and organic gardening business; and its Storage Solutions segment, composed of the Company's benching, racking, and storage solutions business. The Company’s products include proprietary brands such as Charcoir, Drip Hydro, Power Si, Ion lights, The Harvest Company, and more. Its Storage Solutions business, branded as Mobile Media (MMI) provides products, such as high-density mobile storage systems, static shelving, and other accessories such as desks, lockers, safes, and secured storage, offering solutions for every storage need.